FENN’s New Sales Manager

FENN president Ryan Cutter is pleased to announce that Craig Watterson has recently joined the FENN team as Sales Manager. Craig brings 14 years of sales expertise to FENN and is excited to take on his new role within the team. Originally from Scotland, Craig has lived and worked across the globe, before moving to the States in 2014 while working for Expro Meters. Expro Meters manufactures and operates unique flow measurement technology for the energy industry. Craig held numerous roles at his previous company while being closely involved in business development, customer relations, and global sales. Craig’s responsibilities included managing a global sales team of up to 12 sales managers and respective team members. Additionally, Craig was responsible for exponential revenue growth within the company, initiating R&D projects to expand product offerings, and implementing a CRM system for his sales team to track opportunities and drive collaboration. With expansive knowledge in sales pipeline management, negotiation, team building, budget development, marketing, revenue and profit maximization FENN is proud to welcome Craig.

Though metal forming is a new industry for Craig, he looks forward to the challenge of learning a different business where he can learn and apply new skills while working with a dynamic group of people. “I was excited about the opportunity to join a sales focused business with aggressive growth plans. The opportunity to move industries was very appealing and the clear goals and vision for the company was a major driver in my decision,” said Craig when asked about his decision to join FENN. Craig expressed it was important for him to join a company where his “contribution and effort would relate directly to the success and growth of the company” and he found this opportunity with FENN. With much recent activity across all product lines, FENN is grateful to have Craig fill this role within the company.

In business since 1900, FENN has a long history and legacy within the metal forming industry. Based in East Berlin, Connecticut, USA, FENN is a global supplier of customized metal forming machinery that includes rolling mills, wire flattening and shaping lines, turks heads, drawbenches, and spring coilers used across a wide variety of industries.